Formation Google Ads \u2013 Conqu\u00e9rir des march\u00e9s internationaux | E2B Consulting<\/title>\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Raleway:wght@400;600;700;800;900&family=Barlow:wght@300;400;500;600&family=Barlow+Semi+Condensed:wght@400;600;700&display=swap\" rel=\"stylesheet\" \/>\n <style>\n *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\n\n :root {\n --red: #b73235;\n --red-dark:#8f2527;\n --charcoal:#323743;\n --gray-bg: #f5f5f5;\n --gray-mid:#abb8c3;\n --white: #ffffff;\n --text: #2b2b2b;\n }\n\n body {\n font-family: 'Barlow', Arial, sans-serif;\n color: var(--text);\n background: var(--white);\n }\n\n \/* \u2500\u2500\u2500 HERO \u2500\u2500\u2500 *\/\n .hero {\n background: var(--white);\n padding: 60px 20px 50px;\n text-align: center;\n }\n .hero-tag {\n display: inline-block;\n background: var(--red);\n color: #fff;\n font-family: 'Barlow Semi Condensed', sans-serif;\n font-weight: 700;\n font-size: 12px;\n letter-spacing: 2px;\n text-transform: uppercase;\n padding: 6px 18px;\n border-radius: 2px;\n margin-bottom: 22px;\n }\n .hero h1 {\n font-family: 'Raleway', sans-serif;\n font-weight: 900;\n font-size: clamp(26px, 4.5vw, 52px);\n line-height: 1.15;\n color: var(--charcoal);\n max-width: 820px;\n margin: 0 auto 10px;\n }\n .hero h1 span { color: var(--red); }\n .hero-sub {\n font-size: 18px;\n color: #666;\n font-weight: 400;\n margin-bottom: 32px;\n }\n .hero-badges {\n display: flex;\n flex-wrap: wrap;\n justify-content: center;\n gap: 14px;\n margin-bottom: 36px;\n }\n .badge {\n display: flex;\n align-items: center;\n gap: 8px;\n background: var(--gray-bg);\n border-left: 4px solid var(--red);\n padding: 10px 18px;\n border-radius: 3px;\n font-size: 14px;\n font-weight: 600;\n color: var(--charcoal);\n }\n .badge svg { flex-shrink: 0; }\n .btn-primary {\n display: inline-block;\n background: var(--red);\n color: #fff !important;\n font-family: 'Raleway', sans-serif;\n font-weight: 700;\n font-size: 15px;\n letter-spacing: 0.5px;\n text-transform: uppercase;\n padding: 16px 42px;\n border-radius: 4px;\n text-decoration: none !important;\n transition: background 0.2s;\n cursor: pointer;\n border: none;\n }\n .btn-primary:hover { background: var(--red-dark); }\n\n \/* \u2500\u2500\u2500 SECTION G\u00c9N\u00c9RIQUE \u2500\u2500\u2500 *\/\n .section { padding: 64px 20px; }\n .section-inner { max-width: 1060px; margin: 0 auto; }\n .section-title {\n font-family: 'Raleway', sans-serif;\n font-weight: 800;\n font-size: clamp(22px, 3vw, 36px);\n color: var(--charcoal);\n margin-bottom: 10px;\n }\n .section-title span { color: var(--red); }\n .title-bar {\n width: 56px; height: 4px;\n background: var(--red);\n border-radius: 2px;\n margin-bottom: 36px;\n }\n\n \/* \u2500\u2500\u2500 OBJECTIFS \u2500\u2500\u2500 *\/\n .objectives { background: var(--charcoal); padding: 64px 20px; }\n .objectives .section-title { color: #fff; }\n .objectives-grid {\n display: grid;\n grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));\n gap: 24px;\n margin-top: 36px;\n }\n .obj-card {\n background: rgba(255,255,255,0.05);\n border: 1px solid rgba(255,255,255,0.1);\n border-top: 4px solid var(--red);\n padding: 28px 24px;\n border-radius: 3px;\n }\n .obj-num {\n font-family: 'Raleway', sans-serif;\n font-size: 38px;\n font-weight: 900;\n color: var(--red);\n line-height: 1;\n margin-bottom: 12px;\n }\n .obj-card p { font-size: 15px; line-height: 1.6; color: rgba(255,255,255,0.85); }\n\n \/* \u2500\u2500\u2500 MODALIT\u00c9S \u2500\u2500\u2500 *\/\n .modalities { background: var(--gray-bg); }\n .modal-grid {\n display: grid;\n grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));\n gap: 20px;\n }\n .modal-card {\n background: var(--white);\n text-align: center;\n padding: 30px 20px;\n border-radius: 4px;\n box-shadow: 0 2px 12px rgba(0,0,0,0.06);\n }\n .modal-icon {\n width: 56px; height: 56px;\n background: var(--red);\n border-radius: 50%;\n display: flex; align-items: center; justify-content: center;\n margin: 0 auto 14px;\n }\n .modal-icon svg { fill: #fff; }\n .modal-card h4 { font-family: 'Raleway', sans-serif; font-weight: 700; font-size: 15px; color: var(--charcoal); }\n\n \/* \u2500\u2500\u2500 PROGRAMME \u2500\u2500\u2500 *\/\n .programme { background: var(--white); }\n .modules-grid {\n display: grid;\n grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));\n gap: 24px;\n }\n .module {\n background: var(--gray-bg);\n border-radius: 4px;\n padding: 24px 22px;\n border-left: 5px solid var(--red);\n position: relative;\n }\n .module-num {\n display: inline-flex;\n align-items: center;\n justify-content: center;\n width: 32px; height: 32px;\n background: var(--red);\n color: #fff;\n font-family: 'Raleway', sans-serif;\n font-weight: 800;\n font-size: 13px;\n border-radius: 50%;\n margin-bottom: 10px;\n }\n .module h3 { font-family: 'Raleway', sans-serif; font-weight: 700; font-size: 16px; color: var(--charcoal); margin-bottom: 12px; }\n .module ul { list-style: none; padding: 0; }\n .module ul li { font-size: 13.5px; color: #555; padding: 4px 0 4px 18px; position: relative; line-height: 1.5; }\n .module ul li::before { content: ''; position: absolute; left: 0; top: 11px; width: 7px; height: 7px; background: var(--red); border-radius: 50%; }\n\n \/* \u2500\u2500\u2500 FORMATEUR \u2500\u2500\u2500 *\/\n .formateur { background: var(--red); padding: 64px 20px; }\n .formateur-inner { max-width: 1060px; margin: 0 auto; display: flex; align-items: center; gap: 48px; flex-wrap: wrap; }\n .formateur-photo { width: 160px; height: 160px; border-radius: 50%; background: rgba(255,255,255,0.15); display: flex; align-items: center; justify-content: center; overflow: hidden; border: 4px solid rgba(255,255,255,0.4); }\n .formateur-photo-placeholder { font-size: 64px; color: rgba(255,255,255,0.5); }\n .formateur-info { flex: 1; min-width: 260px; }\n .formateur-label { font-family: 'Barlow Semi Condensed', sans-serif; font-weight: 700; font-size: 11px; letter-spacing: 3px; text-transform: uppercase; color: rgba(255,255,255,0.7); margin-bottom: 8px; }\n .formateur-name { font-family: 'Raleway', sans-serif; font-weight: 900; font-size: 30px; color: #fff; margin-bottom: 6px; }\n .formateur-title { font-size: 15px; color: rgba(255,255,255,0.85); margin-bottom: 4px; }\n\n \/* \u2500\u2500\u2500 R\u00c9F\u00c9RENCES \u2500\u2500\u2500 *\/\n .references { background: var(--white); padding: 64px 20px 50px; }\n .ref-title { font-family: 'Raleway', sans-serif; font-weight: 800; font-size: 28px; color: var(--charcoal); margin-bottom: 8px; }\n .ref-logos { display: flex; flex-wrap: wrap; align-items: center; gap: 28px 40px; margin-top: 32px; filter: grayscale(100%); opacity: 0.55; }\n .ref-logos span { font-family: 'Barlow Semi Condensed', sans-serif; font-weight: 700; font-size: 15px; letter-spacing: 1px; color: var(--charcoal); }\n\n \/* \u2500\u2500\u2500 STYLE DU POPUP BREVO \u2500\u2500\u2500 *\/\n #brevo-modal {\n display: none;\n position: fixed;\n top: 0; left: 0;\n width: 100%; height: 100%;\n background-color: rgba(0,0,0,0.8);\n z-index: 99999;\n justify-content: center;\n align-items: center;\n }\n .modal-content {\n background: #fff;\n width: 95%;\n max-width: 650px;\n height: 85vh;\n position: relative;\n border-radius: 8px;\n overflow: hidden;\n }\n .close-modal {\n position: absolute;\n top: 10px; right: 20px;\n font-size: 35px;\n cursor: pointer;\n color: #333;\n z-index: 100;\n }\n\n @media (max-width: 600px) {\n .hero { padding: 40px 16px 36px; }\n .formateur-inner { flex-direction: column; text-align: center; }\n }\n <\/style>\n<\/head>\n<body>\n\n<section class=\"hero\">\n <div class=\"hero-tag\">Formation Certifiante \u00b7 20 heures sur 1 mois <\/div>\n <h1>Conqu\u00e9rir des march\u00e9s<br\/><span>internationaux<\/span> gr\u00e2ce \u00e0 Google Ads<\/h1>\n <p class=\"hero-sub\">Ma\u00eetrisez la publicit\u00e9 en ligne et d\u00e9veloppez votre pr\u00e9sence \u00e0 l'\u00e9chelle mondiale<\/p>\n\n <div class=\"hero-badges\">\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"4\" width=\"18\" height=\"18\" rx=\"2\"\/><line x1=\"16\" y1=\"2\" x2=\"16\" y2=\"6\"\/><line x1=\"8\" y1=\"2\" x2=\"8\" y2=\"6\"\/><line x1=\"3\" y1=\"10\" x2=\"21\" y2=\"10\"\/><\/svg>\n Dur\u00e9e : 20 heures\n <\/div>\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"3\" width=\"20\" height=\"14\" rx=\"2\"\/><line x1=\"8\" y1=\"21\" x2=\"16\" y2=\"21\"\/><line x1=\"12\" y1=\"17\" x2=\"12\" y2=\"21\"\/><\/svg>\n En ligne & Pr\u00e9sentielle\n <\/div>\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polygon points=\"10 8 16 12 10 16 10 8\"\/><\/svg>\n Enregistrement \u00e0 la demande\n <\/div>\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"8\" r=\"6\"\/><path d=\"M15.477 12.89L17 22l-5-3-5 3 1.523-9.11\"\/><\/svg>\n Avec Certificat\n <\/div>\n <\/div>\n\n <a href=\"#\" class=\"btn-primary\" id=\"openBrevo\">Je m'inscris \u00e0 la formation<\/a>\n<\/section>\n\n<section class=\"objectives\">\n <div class=\"section-inner\">\n <h2 class=\"section-title\">Objectifs de la <span>in community<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"objectives-grid\">\n <div class=\"obj-card\">\n <div class=\"obj-num\">01<\/div>\n <p>Ma\u00eetriser la publicit\u00e9 Google Ads sur les diff\u00e9rents canaux : Search, Display et YouTube<\/p>\n <\/div>\n <div class=\"obj-card\">\n <div class=\"obj-num\">02<\/div>\n <p>Analyser les rapports de performance et optimiser vos campagnes pour maximiser le ROI<\/p>\n <\/div>\n <div class=\"obj-card\">\n <div class=\"obj-num\">03<\/div>\n <p>Lancer des campagnes de retargeting efficaces pour reconqu\u00e9rir vos audiences et booster votre chiffre d'affaires<\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"section modalities\">\n <div class=\"section-inner\">\n <h2 class=\"section-title\">Modalit\u00e9s de la <span>in community<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"modal-grid\">\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M20 3H4c-1.1 0-2 .9-2 2v12c0 1.1.9 2 2 2h4l-1 2h10l-1-2h4c1.1 0 2-.9 2-2V5c0-1.1-.9-2-2-2zm0 14H4V5h16v12z\"\/><\/svg><\/div>\n <h4>En ligne & Pr\u00e9sentielle<\/h4>\n <\/div>\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M12 3a9 9 0 1 0 0 18A9 9 0 0 0 12 3zm0 16a7 7 0 1 1 0-14 7 7 0 0 1 0 14zm-1-4l6-3.5-6-3.5v7z\"\/><\/svg><\/div>\n <h4>Enregistrement \u00e0 la demande<\/h4>\n <\/div>\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm-1 14l-4-4 1.41-1.41L11 13.17l6.59-6.59L19 8l-8 8z\"\/><\/svg><\/div>\n <h4>Avec Certificat<\/h4>\n <\/div>\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M12 2a10 10 0 1 0 0 20A10 10 0 0 0 12 2zm1 15h-2v-6h2v6zm0-8h-2V7h2v2z\"\/><\/svg><\/div>\n <h4>Niveau : Tous niveaux<\/h4>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"section programme\">\n <div class=\"section-inner\">\n <h2 class=\"section-title\">Programme de la <span>in community<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"modules-grid\">\n <div class=\"module\"><div class=\"module-num\">1<\/div><h3>Pr\u00e9sentation de Google Ads<\/h3><ul><li>Pr\u00e9sentation des r\u00e9seaux Search et Display<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">2<\/div><h3>Statistiques & Indicateurs<\/h3><ul><li>CTR, CPM, CPA, ROI<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">3<\/div><h3>Strategy<\/h3><ul><li>Mots cl\u00e9s et Google Keywords Planner<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">4<\/div><h3>Gestion du compte<\/h3><ul><li>Facturation et administration<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">5<\/div><h3>Campagne Search<\/h3><ul><li>Param\u00e9trage et annonces<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">6<\/div><h3>Campagne Display<\/h3><ul><li>Audience et visuels<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">7<\/div><h3>YouTube Ads<\/h3><ul><li>Ciblage vid\u00e9o<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">8<\/div><h3>Analyse<\/h3><ul><li>Google Analytics et rapports<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">9<\/div><h3>Remarketing<\/h3><ul><li>Impact sur le ROI<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">10<\/div><h3>Lancement Remarketing<\/h3><ul><li>Tags et audiences<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">11<\/div><h3>Budget<\/h3><ul><li>Calcul et funnel<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">12<\/div><h3>Atelier<\/h3><ul><li>Mise en pratique r\u00e9elle<\/li><\/ul><\/div>\n <div class=\"module\" style=\"background:var(--charcoal); border-left-color:var(--charcoal);\"><div class=\"module-num\" style=\"background:#fff; color:var(--charcoal);\">13<\/div><h3 style=\"color:#fff;\">Certification<\/h3><li style=\"color:#eee; list-style:none;\">Test final et remise des certificats<\/li><\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"formateur\">\n <div class=\"formateur-inner\">\n <div class=\"formateur-photo\"><span class=\"formateur-photo-placeholder\">\ud83d\udc64<\/span><\/div>\n <div class=\"formateur-info\">\n <div class=\"formateur-label\">Votre formateur<\/div>\n <div class=\"formateur-name\">Mr. Kais Khenine<\/div>\n <div class=\"formateur-title\">CEO \u2014 E2Business Consulting & Training<\/div>\n <div class=\"formateur-title\">Consultant en strat\u00e9gie digitale & E-Commerce<\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"references\">\n <div class=\"section-inner\">\n <h2 class=\"ref-title\">Parmi nos <span style=\"color:var(--red)\">r\u00e9f\u00e9rences<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"ref-logos\">\n <span>AVIS<\/span><span>Orange<\/span><span>Koton<\/span><span>GIZ<\/span><span>ONUDI<\/span><span>Whirlpool<\/span><span>Tunisiatech<\/span><span>Banque Zitouna<\/span><span>Traveltodo<\/span>\n <\/div>\n <\/div>\n<\/section>\n\n<div id=\"brevo-modal\">\n <div class=\"modal-content\">\n <span class=\"close-modal\" id=\"closeBrevo\">\u00d7<\/span>\n <iframe loading=\"lazy\" width=\"100%\" height=\"100%\" src=\"https:\/\/d2839993.sibforms.com\/serve\/MUIFAFUXM3Bp2EAbbhHFOEt6dMBSXpaygPw06hBjjOKuHJSHTP1EBrll_TqE7l_YNXyjOD7G8lGpy_HXguM-WcT9egVig8rFSBE2i9NNoyhi2HxrKe0tg12-vaQhaVNGXM0QzLsEQncrh7CO2sD5NVtocfOmHSOsndttQhz8uikQPSdogKoyAUaVY3WsGj4WYh1o-A8mL9A9ECiH\" frameborder=\"0\" scrolling=\"auto\" allowfullscreen style=\"display: block;\"><\/iframe>\n <\/div>\n<\/div>\n\n<script>\n const modal = document.getElementById('brevo-modal');\n const btn = document.getElementById('openBrevo');\n const close = document.getElementById('closeBrevo');\n\n btn.onclick = function(e) {\n e.preventDefault();\n modal.style.display = \"flex\";\n }\n\n close.onclick = function() {\n modal.style.display = \"none\";\n }\n\n window.onclick = function(event) {\n if (event.target == modal) {\n modal.style.display = \"none\";\n }\n }\n<\/script>\n\n<\/body>\n<\/html><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7893","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages\/7893"}],"collection":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/comments?post=7893"}],"version-history":[{"count":6,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages\/7893\/revisions"}],"predecessor-version":[{"id":7900,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages\/7893\/revisions\/7900"}],"wp:attachment":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/media?parent=7893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

\n\n\n \n \n Formation Google Ads \u2013 Conqu\u00e9rir des march\u00e9s internationaux | E2B Consulting<\/title>\n <link href=\"https:\/\/fonts.googleapis.com\/css2?family=Raleway:wght@400;600;700;800;900&family=Barlow:wght@300;400;500;600&family=Barlow+Semi+Condensed:wght@400;600;700&display=swap\" rel=\"stylesheet\" \/>\n <style>\n *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\n\n :root {\n --red: #b73235;\n --red-dark:#8f2527;\n --charcoal:#323743;\n --gray-bg: #f5f5f5;\n --gray-mid:#abb8c3;\n --white: #ffffff;\n --text: #2b2b2b;\n }\n\n body {\n font-family: 'Barlow', Arial, sans-serif;\n color: var(--text);\n background: var(--white);\n }\n\n \/* \u2500\u2500\u2500 HERO \u2500\u2500\u2500 *\/\n .hero {\n background: var(--white);\n padding: 60px 20px 50px;\n text-align: center;\n }\n .hero-tag {\n display: inline-block;\n background: var(--red);\n color: #fff;\n font-family: 'Barlow Semi Condensed', sans-serif;\n font-weight: 700;\n font-size: 12px;\n letter-spacing: 2px;\n text-transform: uppercase;\n padding: 6px 18px;\n border-radius: 2px;\n margin-bottom: 22px;\n }\n .hero h1 {\n font-family: 'Raleway', sans-serif;\n font-weight: 900;\n font-size: clamp(26px, 4.5vw, 52px);\n line-height: 1.15;\n color: var(--charcoal);\n max-width: 820px;\n margin: 0 auto 10px;\n }\n .hero h1 span { color: var(--red); }\n .hero-sub {\n font-size: 18px;\n color: #666;\n font-weight: 400;\n margin-bottom: 32px;\n }\n .hero-badges {\n display: flex;\n flex-wrap: wrap;\n justify-content: center;\n gap: 14px;\n margin-bottom: 36px;\n }\n .badge {\n display: flex;\n align-items: center;\n gap: 8px;\n background: var(--gray-bg);\n border-left: 4px solid var(--red);\n padding: 10px 18px;\n border-radius: 3px;\n font-size: 14px;\n font-weight: 600;\n color: var(--charcoal);\n }\n .badge svg { flex-shrink: 0; }\n .btn-primary {\n display: inline-block;\n background: var(--red);\n color: #fff !important;\n font-family: 'Raleway', sans-serif;\n font-weight: 700;\n font-size: 15px;\n letter-spacing: 0.5px;\n text-transform: uppercase;\n padding: 16px 42px;\n border-radius: 4px;\n text-decoration: none !important;\n transition: background 0.2s;\n cursor: pointer;\n border: none;\n }\n .btn-primary:hover { background: var(--red-dark); }\n\n \/* \u2500\u2500\u2500 SECTION G\u00c9N\u00c9RIQUE \u2500\u2500\u2500 *\/\n .section { padding: 64px 20px; }\n .section-inner { max-width: 1060px; margin: 0 auto; }\n .section-title {\n font-family: 'Raleway', sans-serif;\n font-weight: 800;\n font-size: clamp(22px, 3vw, 36px);\n color: var(--charcoal);\n margin-bottom: 10px;\n }\n .section-title span { color: var(--red); }\n .title-bar {\n width: 56px; height: 4px;\n background: var(--red);\n border-radius: 2px;\n margin-bottom: 36px;\n }\n\n \/* \u2500\u2500\u2500 OBJECTIFS \u2500\u2500\u2500 *\/\n .objectives { background: var(--charcoal); padding: 64px 20px; }\n .objectives .section-title { color: #fff; }\n .objectives-grid {\n display: grid;\n grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));\n gap: 24px;\n margin-top: 36px;\n }\n .obj-card {\n background: rgba(255,255,255,0.05);\n border: 1px solid rgba(255,255,255,0.1);\n border-top: 4px solid var(--red);\n padding: 28px 24px;\n border-radius: 3px;\n }\n .obj-num {\n font-family: 'Raleway', sans-serif;\n font-size: 38px;\n font-weight: 900;\n color: var(--red);\n line-height: 1;\n margin-bottom: 12px;\n }\n .obj-card p { font-size: 15px; line-height: 1.6; color: rgba(255,255,255,0.85); }\n\n \/* \u2500\u2500\u2500 MODALIT\u00c9S \u2500\u2500\u2500 *\/\n .modalities { background: var(--gray-bg); }\n .modal-grid {\n display: grid;\n grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));\n gap: 20px;\n }\n .modal-card {\n background: var(--white);\n text-align: center;\n padding: 30px 20px;\n border-radius: 4px;\n box-shadow: 0 2px 12px rgba(0,0,0,0.06);\n }\n .modal-icon {\n width: 56px; height: 56px;\n background: var(--red);\n border-radius: 50%;\n display: flex; align-items: center; justify-content: center;\n margin: 0 auto 14px;\n }\n .modal-icon svg { fill: #fff; }\n .modal-card h4 { font-family: 'Raleway', sans-serif; font-weight: 700; font-size: 15px; color: var(--charcoal); }\n\n \/* \u2500\u2500\u2500 PROGRAMME \u2500\u2500\u2500 *\/\n .programme { background: var(--white); }\n .modules-grid {\n display: grid;\n grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));\n gap: 24px;\n }\n .module {\n background: var(--gray-bg);\n border-radius: 4px;\n padding: 24px 22px;\n border-left: 5px solid var(--red);\n position: relative;\n }\n .module-num {\n display: inline-flex;\n align-items: center;\n justify-content: center;\n width: 32px; height: 32px;\n background: var(--red);\n color: #fff;\n font-family: 'Raleway', sans-serif;\n font-weight: 800;\n font-size: 13px;\n border-radius: 50%;\n margin-bottom: 10px;\n }\n .module h3 { font-family: 'Raleway', sans-serif; font-weight: 700; font-size: 16px; color: var(--charcoal); margin-bottom: 12px; }\n .module ul { list-style: none; padding: 0; }\n .module ul li { font-size: 13.5px; color: #555; padding: 4px 0 4px 18px; position: relative; line-height: 1.5; }\n .module ul li::before { content: ''; position: absolute; left: 0; top: 11px; width: 7px; height: 7px; background: var(--red); border-radius: 50%; }\n\n \/* \u2500\u2500\u2500 FORMATEUR \u2500\u2500\u2500 *\/\n .formateur { background: var(--red); padding: 64px 20px; }\n .formateur-inner { max-width: 1060px; margin: 0 auto; display: flex; align-items: center; gap: 48px; flex-wrap: wrap; }\n .formateur-photo { width: 160px; height: 160px; border-radius: 50%; background: rgba(255,255,255,0.15); display: flex; align-items: center; justify-content: center; overflow: hidden; border: 4px solid rgba(255,255,255,0.4); }\n .formateur-photo-placeholder { font-size: 64px; color: rgba(255,255,255,0.5); }\n .formateur-info { flex: 1; min-width: 260px; }\n .formateur-label { font-family: 'Barlow Semi Condensed', sans-serif; font-weight: 700; font-size: 11px; letter-spacing: 3px; text-transform: uppercase; color: rgba(255,255,255,0.7); margin-bottom: 8px; }\n .formateur-name { font-family: 'Raleway', sans-serif; font-weight: 900; font-size: 30px; color: #fff; margin-bottom: 6px; }\n .formateur-title { font-size: 15px; color: rgba(255,255,255,0.85); margin-bottom: 4px; }\n\n \/* \u2500\u2500\u2500 R\u00c9F\u00c9RENCES \u2500\u2500\u2500 *\/\n .references { background: var(--white); padding: 64px 20px 50px; }\n .ref-title { font-family: 'Raleway', sans-serif; font-weight: 800; font-size: 28px; color: var(--charcoal); margin-bottom: 8px; }\n .ref-logos { display: flex; flex-wrap: wrap; align-items: center; gap: 28px 40px; margin-top: 32px; filter: grayscale(100%); opacity: 0.55; }\n .ref-logos span { font-family: 'Barlow Semi Condensed', sans-serif; font-weight: 700; font-size: 15px; letter-spacing: 1px; color: var(--charcoal); }\n\n \/* \u2500\u2500\u2500 STYLE DU POPUP BREVO \u2500\u2500\u2500 *\/\n #brevo-modal {\n display: none;\n position: fixed;\n top: 0; left: 0;\n width: 100%; height: 100%;\n background-color: rgba(0,0,0,0.8);\n z-index: 99999;\n justify-content: center;\n align-items: center;\n }\n .modal-content {\n background: #fff;\n width: 95%;\n max-width: 650px;\n height: 85vh;\n position: relative;\n border-radius: 8px;\n overflow: hidden;\n }\n .close-modal {\n position: absolute;\n top: 10px; right: 20px;\n font-size: 35px;\n cursor: pointer;\n color: #333;\n z-index: 100;\n }\n\n @media (max-width: 600px) {\n .hero { padding: 40px 16px 36px; }\n .formateur-inner { flex-direction: column; text-align: center; }\n }\n <\/style>\n<\/head>\n<body>\n\n<section class=\"hero\">\n <div class=\"hero-tag\">Formation Certifiante \u00b7 20 heures sur 1 mois <\/div>\n <h1>Conqu\u00e9rir des march\u00e9s<br\/><span>internationaux<\/span> gr\u00e2ce \u00e0 Google Ads<\/h1>\n <p class=\"hero-sub\">Ma\u00eetrisez la publicit\u00e9 en ligne et d\u00e9veloppez votre pr\u00e9sence \u00e0 l'\u00e9chelle mondiale<\/p>\n\n <div class=\"hero-badges\">\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"3\" y=\"4\" width=\"18\" height=\"18\" rx=\"2\"\/><line x1=\"16\" y1=\"2\" x2=\"16\" y2=\"6\"\/><line x1=\"8\" y1=\"2\" x2=\"8\" y2=\"6\"\/><line x1=\"3\" y1=\"10\" x2=\"21\" y2=\"10\"\/><\/svg>\n Dur\u00e9e : 20 heures\n <\/div>\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><rect x=\"2\" y=\"3\" width=\"20\" height=\"14\" rx=\"2\"\/><line x1=\"8\" y1=\"21\" x2=\"16\" y2=\"21\"\/><line x1=\"12\" y1=\"17\" x2=\"12\" y2=\"21\"\/><\/svg>\n En ligne & Pr\u00e9sentielle\n <\/div>\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polygon points=\"10 8 16 12 10 16 10 8\"\/><\/svg>\n Enregistrement \u00e0 la demande\n <\/div>\n <div class=\"badge\">\n <svg width=\"18\" height=\"18\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#b73235\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"8\" r=\"6\"\/><path d=\"M15.477 12.89L17 22l-5-3-5 3 1.523-9.11\"\/><\/svg>\n Avec Certificat\n <\/div>\n <\/div>\n\n <a href=\"#\" class=\"btn-primary\" id=\"openBrevo\">Je m'inscris \u00e0 la formation<\/a>\n<\/section>\n\n<section class=\"objectives\">\n <div class=\"section-inner\">\n <h2 class=\"section-title\">Objectifs de la <span>in community<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"objectives-grid\">\n <div class=\"obj-card\">\n <div class=\"obj-num\">01<\/div>\n <p>Ma\u00eetriser la publicit\u00e9 Google Ads sur les diff\u00e9rents canaux : Search, Display et YouTube<\/p>\n <\/div>\n <div class=\"obj-card\">\n <div class=\"obj-num\">02<\/div>\n <p>Analyser les rapports de performance et optimiser vos campagnes pour maximiser le ROI<\/p>\n <\/div>\n <div class=\"obj-card\">\n <div class=\"obj-num\">03<\/div>\n <p>Lancer des campagnes de retargeting efficaces pour reconqu\u00e9rir vos audiences et booster votre chiffre d'affaires<\/p>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"section modalities\">\n <div class=\"section-inner\">\n <h2 class=\"section-title\">Modalit\u00e9s de la <span>in community<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"modal-grid\">\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M20 3H4c-1.1 0-2 .9-2 2v12c0 1.1.9 2 2 2h4l-1 2h10l-1-2h4c1.1 0 2-.9 2-2V5c0-1.1-.9-2-2-2zm0 14H4V5h16v12z\"\/><\/svg><\/div>\n <h4>En ligne & Pr\u00e9sentielle<\/h4>\n <\/div>\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M12 3a9 9 0 1 0 0 18A9 9 0 0 0 12 3zm0 16a7 7 0 1 1 0-14 7 7 0 0 1 0 14zm-1-4l6-3.5-6-3.5v7z\"\/><\/svg><\/div>\n <h4>Enregistrement \u00e0 la demande<\/h4>\n <\/div>\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm-1 14l-4-4 1.41-1.41L11 13.17l6.59-6.59L19 8l-8 8z\"\/><\/svg><\/div>\n <h4>Avec Certificat<\/h4>\n <\/div>\n <div class=\"modal-card\">\n <div class=\"modal-icon\"><svg width=\"26\" height=\"26\" viewbox=\"0 0 24 24\"><path d=\"M12 2a10 10 0 1 0 0 20A10 10 0 0 0 12 2zm1 15h-2v-6h2v6zm0-8h-2V7h2v2z\"\/><\/svg><\/div>\n <h4>Niveau : Tous niveaux<\/h4>\n <\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"section programme\">\n <div class=\"section-inner\">\n <h2 class=\"section-title\">Programme de la <span>in community<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"modules-grid\">\n <div class=\"module\"><div class=\"module-num\">1<\/div><h3>Pr\u00e9sentation de Google Ads<\/h3><ul><li>Pr\u00e9sentation des r\u00e9seaux Search et Display<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">2<\/div><h3>Statistiques & Indicateurs<\/h3><ul><li>CTR, CPM, CPA, ROI<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">3<\/div><h3>Strategy<\/h3><ul><li>Mots cl\u00e9s et Google Keywords Planner<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">4<\/div><h3>Gestion du compte<\/h3><ul><li>Facturation et administration<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">5<\/div><h3>Campagne Search<\/h3><ul><li>Param\u00e9trage et annonces<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">6<\/div><h3>Campagne Display<\/h3><ul><li>Audience et visuels<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">7<\/div><h3>YouTube Ads<\/h3><ul><li>Ciblage vid\u00e9o<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">8<\/div><h3>Analyse<\/h3><ul><li>Google Analytics et rapports<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">9<\/div><h3>Remarketing<\/h3><ul><li>Impact sur le ROI<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">10<\/div><h3>Lancement Remarketing<\/h3><ul><li>Tags et audiences<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">11<\/div><h3>Budget<\/h3><ul><li>Calcul et funnel<\/li><\/ul><\/div>\n <div class=\"module\"><div class=\"module-num\">12<\/div><h3>Atelier<\/h3><ul><li>Mise en pratique r\u00e9elle<\/li><\/ul><\/div>\n <div class=\"module\" style=\"background:var(--charcoal); border-left-color:var(--charcoal);\"><div class=\"module-num\" style=\"background:#fff; color:var(--charcoal);\">13<\/div><h3 style=\"color:#fff;\">Certification<\/h3><li style=\"color:#eee; list-style:none;\">Test final et remise des certificats<\/li><\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"formateur\">\n <div class=\"formateur-inner\">\n <div class=\"formateur-photo\"><span class=\"formateur-photo-placeholder\">\ud83d\udc64<\/span><\/div>\n <div class=\"formateur-info\">\n <div class=\"formateur-label\">Votre formateur<\/div>\n <div class=\"formateur-name\">Mr. Kais Khenine<\/div>\n <div class=\"formateur-title\">CEO \u2014 E2Business Consulting & Training<\/div>\n <div class=\"formateur-title\">Consultant en strat\u00e9gie digitale & E-Commerce<\/div>\n <\/div>\n <\/div>\n<\/section>\n\n<section class=\"references\">\n <div class=\"section-inner\">\n <h2 class=\"ref-title\">Parmi nos <span style=\"color:var(--red)\">r\u00e9f\u00e9rences<\/span><\/h2>\n <div class=\"title-bar\"><\/div>\n <div class=\"ref-logos\">\n <span>AVIS<\/span><span>Orange<\/span><span>Koton<\/span><span>GIZ<\/span><span>ONUDI<\/span><span>Whirlpool<\/span><span>Tunisiatech<\/span><span>Banque Zitouna<\/span><span>Traveltodo<\/span>\n <\/div>\n <\/div>\n<\/section>\n\n<div id=\"brevo-modal\">\n <div class=\"modal-content\">\n <span class=\"close-modal\" id=\"closeBrevo\">\u00d7<\/span>\n <iframe loading=\"lazy\" width=\"100%\" height=\"100%\" src=\"https:\/\/d2839993.sibforms.com\/serve\/MUIFAFUXM3Bp2EAbbhHFOEt6dMBSXpaygPw06hBjjOKuHJSHTP1EBrll_TqE7l_YNXyjOD7G8lGpy_HXguM-WcT9egVig8rFSBE2i9NNoyhi2HxrKe0tg12-vaQhaVNGXM0QzLsEQncrh7CO2sD5NVtocfOmHSOsndttQhz8uikQPSdogKoyAUaVY3WsGj4WYh1o-A8mL9A9ECiH\" frameborder=\"0\" scrolling=\"auto\" allowfullscreen style=\"display: block;\"><\/iframe>\n <\/div>\n<\/div>\n\n<script>\n const modal = document.getElementById('brevo-modal');\n const btn = document.getElementById('openBrevo');\n const close = document.getElementById('closeBrevo');\n\n btn.onclick = function(e) {\n e.preventDefault();\n modal.style.display = \"flex\";\n }\n\n close.onclick = function() {\n modal.style.display = \"none\";\n }\n\n window.onclick = function(event) {\n if (event.target == modal) {\n modal.style.display = \"none\";\n }\n }\n<\/script>\n\n<\/body>\n<\/html><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7893","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages\/7893"}],"collection":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/comments?post=7893"}],"version-history":[{"count":6,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages\/7893\/revisions"}],"predecessor-version":[{"id":7900,"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/pages\/7893\/revisions\/7900"}],"wp:attachment":[{"href":"https:\/\/www.e2b-consulting.com\/en\/wp-json\/wp\/v2\/media?parent=7893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}